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cowboy culture

The centuries old art of the charro, or Mexican cowboy, is one steeped in chivalry, high ethics, expert horsemanship, and dedication to family and tradition (see WH article "Charro de Corazon," April 2007). A charro projects his proud heritage through everyday manner and traditional trappings.


Jerry Diaz brought the pageantry of charro horsemanship to the masses. Now, as he passes the lessons of four generations of horsemen on to his young son, Diaz hopes he'll be remembered as more than just a specialty act.