Flashback: J Bar J Rodeo Company


The Zinser’s and their incredible success with the J Bar J Rodeo Company. 

 By Darrell Arnold, as written in the June 1989 issue 

THE J BAR J Rodeo Company, according to the company secre­tary, Margaret Zinser, is known for “big, colorful, agile, coarse-boned, well-made, top-performance, arm­-jerking horses.” Margaret is also the wife of company owner Jim Zinser, and the couple is working hard on their Clare, Mich., ranch to raise a good string of rodeo horses that are “born to buck.”

The evidence so far indicates that they are accomplishing that goal. Over the last 10 years, the J Bar J has been the largest supplier of livestock for the International Finals Rodeo. And in 1988 the company won the IFR triple crown award by having the bareback horse of the year, the saddle bronc of the year, and the bucking bull of the year (actually a tie between two J Bar J bulls). And 1988 marked the third year in a row that J Bar J was named rodeo producer of the year.

J Bar J bareback horse Nightline with Bill Hash aboard.

The company got started back in 1969, providing stock for regional ro­deos. Then, in 1970, they got their IPRA sanction, and Jim was encour­aged to really get serious about the business. A lucky break came Jim’s way in 1971 when he purchased a mare named Nightmare from a trail riding stable. The mare was a big 1,250- pound renegade who gave the stable operators fits, so Jim added her to his bucking string. Nightmare was a natu­ral, and earned honors as IPRA world champion bareback horse in 1972, ’73, and ’74.

Zinser has used the mare as the dam for other bucking stock, and her off­spring, like Nighthawk, Nightlatch, Nightlight, Nightrider, Nightstarr, and Nightline, continue to buck and pro­duce for J Bar J. The company is now 20 years old and continues to prosper.

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